Business Technology Systems (“we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you interact with our website, services, and messaging programs (including SMS).
By using our services, you agree to the terms outlined below.
1. Information We Collect
We collect personal data in order to provide and improve our services. The types of information we may collect include:
Name, email address, phone number
IP address and device information
Consent data (when, how, and under what terms you gave consent)
Message history (what messages are sent, when, etc.)
Other information you provide through forms, surveys, order forms, calendars, web chats, or via SMS
2. Legal Basis & Consent
Where required by law (for example under GDPR or similar), we collect and process personal data only if we have a lawful basis: your informed consent; performance of a contract; our legitimate interests (where those do not override your rights); or other lawfully valid basis.
Before collecting personal data, we will display the privacy policy or link to it. If required, we include a checkbox (or other explicit mechanism) for you to agree to how we will use your data.
You can withdraw your consent at any time by following the opt-out procedures described in this policy or any message you receive.
3. How We Use the Information
We may use your personal data for purposes such as:
Sending you messages you’ve opted into (e.g., SMS, marketing, reminders)
Fulfilling services or contracts you have requested
Providing support and responding to your inquiries
Improving our services, analyzing usage, managing content
Legal compliance, fraud prevention, and ensuring security
4. SMS / Messaging Programs Specifics
Because messaging / SMS (A2P 10DLC) programs have additional regulatory requirements:
No sharing of opt-in mobile data for marketing/promotional purposes with third parties or affiliates, except with aggregators or providers necessary for delivering the service.
Clear opt-out instructions: you can stop receiving messages by sending “STOP” (or another mechanism as stated).
Help instructions: you can reply “HELP” or contact our support if you have questions or issues.
Disclosure of rates: mention that message and data rates may apply.
Description of messaging frequency: how often messages will be sent, or that frequency may vary.
Program name / identity: clearly define who is sending the messages.
5. Cookies & Tracking
We may use cookies and similar tracking technologies on our websites, funnels, or by embedded tools (forms, web-chat, surveys, etc.).
Where required, we will provide a cookie consent banner or mechanism allowing you to accept or reject non-essential cookies.
6. Data Sharing & Disclosure
We do not share your mobile opt-in data & consent status with third parties for marketing or promotional use.
We may share personal data with service providers (e.g. SMS aggregators, hosting providers, analytics providers) strictly as needed to provide our services, under confidentiality obligations.
We comply with applicable legal requests, law enforcement, or other statutory obligations.
7. Data Retention & Deletion
We retain your personal data only as long as needed for the purposes for which it was collected, or as required by law.
If you request deletion of your data, we will take steps to remove it from our systems (unless legal obligations require otherwise).
8. Security
We use appropriate technical and organizational security measures to safeguard your data (e.g. encryption, access controls, audit logs).
In the event of a data breach, we will notify you as required by applicable law.
9. International Transfers
If your data is transferred or stored outside your home jurisdiction (e.g. cross-border transfers), we will ensure appropriate safeguards are in place (standard contractual clauses, data protection frameworks, etc.).
10. Your Rights
Depending on where you live, you may have rights such as:
Accessing your personal data
Correcting or updating inaccurate data
Deleting your data
Restricting or objecting to certain processing
Data portability
Withdrawing consent, where applicable
If you wish to exercise these rights, contact us using the information below.
11. Changes to This Policy
We may update this privacy policy from time to time. When we do, we will post the updated version here with a new “Last Updated” date.
12. Contact Us
If you have any questions, concerns, or want to exercise your rights, please contact:
Business Technology Systems
+1 561-783-4236
[email protected]